Chreece Glow Up Lounge

As part of the Chreece Glow Up Lounge during the 2025 WNBA All-Star Weekend in Indianapolis, The Color Co. led a custom airbrush activation on Monument Circle, offering live airbrush hats and airbrush tattoos for attendees.

Working within a larger, multi-part experience, The Color Co.’s contribution centered on wearable, on-site art—featuring both original designs and WNBA-inspired graphics that connected sport, style, and self-expression. Each piece was created in real time, transforming the space into an interactive studio where attendees could engage directly with the process and leave with something uniquely their own.

Set in the heart of downtown Indianapolis, this activation brought together culture, creativity, and community at one of the city’s most high-profile moments.